(Webtrends Optimize Lifetime Deal $59)

To help increase the efficacy of the marketing campaigns, site optimization incorporates the use of research, segmentation, targeting, and personalization. Webtrends Optimize is an optimization framework for the next generation that gives you the requisite tools to perform each of these activities during the lifecycle of your customer.

By making sense of your raw data, Webtrends Optimize gives you the ability to interpret visitor behavior. Then you can tailor a marketing campaign tailored to your customer’s needs. In turn, increasing the number of acceptable experiences offered to your customer can increase transactions and contribute to increasing sales in your business.

The Webtrends Optimizer helps companies improve their online conversions, enabling unlimited innovation. With knowledgeable, data-driven choices, to optimize the ROI from their website and other digital properties.

It has a wide range of tools and features for research, review, and personalization. Like AB, ABn, MVT and Split checking, engines for social proof and product recommendations, overlays for exit intent and a host of other instruments. Client or server-side testing and a range of Mobile App Optimisation SDKs are eligible.

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