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The need for subscription management software is growing. And why not? It enables SaaS companies to bill their customers through various payment options and efficiently manage billing cycles and transactions. However, managing all these processes is not that easy, especially when you have many customers. Collecting customer details and tracking their subscription status, generating invoices and receiving payment, and so many things in between could be tiring. At this time, relying solely on spreadsheets and other manual methods for different processes could reduce your productivity and slow down the workflow.
What is the Subscription management software?
The software that helps businesses power up their product/service billing and sales based on a recurring period is subscription management software. It aims to provide customers with better services and streamlined revenue management to SaaS and other related businesses. It stores all the payment details along with processing charges to manage recurring revenue automatically. The software also makes sure you charge the right amount of fee to the right subscriber or customer in the right intervals.
For this, the software is added over the one-time payment function of a payment gateway. Your products here are provided as a software suite, otherwise a standalone software or tool. It also integrates with other tools, including eCommerce platforms, catalog management tools, payment gateway, etc. However, many people get confused with other similar tools such as payment gateways, merchant accounts, etc. In reality, subscription management software or recurring billing software works on top of a payment gateway like Stripe to let them handle subscriptions while ensuring no errors happen in charging the right amounts from customers based on their plan. Similarly, a SaaS analytics software works on top of a subscription management tool that lets you analyze your MRR, churn, number of active customers, and other important metrics.
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