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A blogging platform allows the user to create, organize, and publish written and visual content online in a blog. The primary thing that distinguishes a blog from other websites is that the content that is published onto a blog is shown in reverse chronological order, meaning that the most frequent additions to the website are shown first
Blogging platforms allow the user to publish a post, display the date that the post was published, and assign a specific author assigned to the post. These software or web-based services also allow users to tag content with specific categories, making it easier to search for all posts on topic within the blog. These platforms also allow users to tag posts with multiple keywords as another way to search for specific topics.
One of the advantages of using a blogging platform is that it makes optimizing your blog for the search engines easy to do. Most blogging platforms will have fields for you to include metadata, which helps tell the search engines what your website is about. This information usually includes a title for your page, a description of your post, and some related keywords.
In addition, a key to getting free traffic from search engines is to publish high-quality, original content on a regular basis, and adding new content to your website by blogging on a regular basis is a great way to do this. You’ll want to do some keyword research to find what topics people are looking for.
Another possible advantage to blogging is making money from it: There are many ways to use a blog to make money online. You can sell e-books online, promote other people’s products and make money as an affiliate, or use your blog to promote your own products and services.
Just note that, when it comes to many free blogging platforms, you are only allowed to use your blog for personal use and not allowed to use it for business purposes. If you plan on making money with your blog, you’ll want to be sure you’re using a blog that allows commercial use or simply self-host your blog on your own hosting account
Swish is a blogging platform that takes care of everything on your behalf. No maintenance is necessary, and it supports multiple roles and permissions, custom domains, etc. Don’t spend more time managing your blog than writing articles. Swish provides everything needed for a high-quality blog, all working in the background for you