Metricool is a data analytics app that allows you to concentrate the ratings from all your platforms in one place. See the numbers of your business as a whole and create amazing digital marketing strategies.
Once you have Metricool up and running, the first thing you will want to do is integrate all your social media and web platforms, once that is done, you will be able to see their metrics from your dashboard. Each metric is personalized to fit the specific platform you’re analyzing, so in tweeter you will see your amount of followers and the overall growth of your online presence. You can also keep track on the performance of your online ads and see how many people have clicked it and the number of purchases it has generated. The data that Metricool gathers is also extremely granular, as you will be able to analyze the interests of your followers on an individual level, allowing you to build more engaging posts.
Metricool also allows you to get a full view of your competition’s numbers in order to analyze what is working for them and incorporate it into your strategy. All this information can be compiled into reports that you can set to be generated within any time-spam, and sent to interested parties like clients or coworkers.
The reports are also extremely customizable, allowing you to change their layout, including your logo and color scheme to give it a professional look fitting to your brand. Of course, having all this data wouldn’t mean much if you couldn’t act upon it, that is why you can also use Metricool to create and plan posts across all platforms to publish them when most of your audience is active or at specific dates.
The post automation feature stretches to the point where you can map out entire online campaigns based on the data you have collected.
With the internet playing an ever-increasing role in our lives, having a strong online presence is essential for getting your business seen by the world. That being said, achieving this goal involves managing and nurturing several social media accounts, which can become overwhelming very quickly. In this scenario, a business owner stands to gain quite a lot from a tool that enables them to automate their social media accounts and draw numbers to optimize a marketing strategy. The name of such a tool is Metricool.
So if you are looking for a platform that allows you to bypass the caveats of social media marketing completely and automate your online self-promotion, Metricool is for you.