It’s not a secret that content is the king when it comes to Search Engine Optimization (SEO). Every blogger knows that well when creating high-quality content, it’s important to seduce both search engines and visitors. However, content alone is not enough. Internal linking is here to support your SEO by driving traffic to other pages.
Internal linking is essential to any website because it helps establish site architecture and spread the link juice. Simply speaking, internal linking refers to any links from one page of a domain, which is linked to another page within the same domain. It can be linking to categories or main site navigation, within articles to related content or the footer, etc. For the needs of our article, we are going to focus mainly on editorial links, as they are the ones improving your content marketing strategy and, of course, your SEO.
Internal link building has several advantages as it helps build page authority, usability, connections between web pages, user experience, and potentially your rankings. This article aims to provide useful tips on why you should focus on your internal linking.
Internal linking is here to help users navigate throughout your website. By using proper and user-friendly links in your articles, you will ease your user’s navigation. Your anchor texts must point to relevant and related content that is likely to interest your readers. For example, if you are talking about multiple content issues, you can redirect your user to a previous article listing tools, thus preventing the duplication of issues through internal linking.
While focusing on external linking and backlinks, it’s important to build your authority from other websites. Internal linking helps you spread your link juice to other pages of your site. When you build backlinks to a particular page on your site, this target has links to other pages on your website, therefore spreading the link juice. Consequently, you want this juice to go to your money pages, as having a great understanding of how this flows through your inlinks is the main component of SEO
Introducing Internal Linking of Related Content
Internal Linking of Related Contents allows you to automatically insert related articles inside your WordPress posts, based of categories, tags, or both. Internal Linking is an SEO power technique and important tool increase your page views, moreover helps in reducing the bounce rate. Thanks to our plugin, you can automatically insert the related posts inside the content, instead of the end of post content, like the most popular plugins
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