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Having instant access to the data you need can feel like magic, but behind the curtain, Happierleads is using today’s smartest technology to find that data for you. Where does the data come from?

Combining over 250 public and private data sources and sorting through millions of data points, we provide business intelligence from a variety of sources: social presence, company websites, legal filings, crowdsourcing, and many more. We source all of our own data and don’t rely on any of the traditional downstream data providers.

Not all data is equal, and all those data points can create a lot of noise. By dynamically weighting and scoring each data source in real-time, we are able to make smart decisions about which data source to use for each attribute. We also use machine learning to analyze the data and turn it into standardized and usable attributes. Role, Seniority, Company Tags, Estimated Revenue, etc.

With HappierLeads reveals your website visitors. Identify website visitors, nurture prospects and personalize every customer experience