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Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise.
Curated content is content created by others that you select to share with your own audience. This could be a valuable blog post from a company in your field, expert advice from a relevant thought leader, or anything else that you think your audience will appreciate and enjoy.
Just like a museum curator’s role is to choose the most important artifacts and artworks to display, your role as a content curator is to select only the best content to share with your followers. This curated content definition isn’t complicated. In fact, every retweet is a very basic kind of content curation. But to get the most value out of content curation, you’ll have to step it up a notch.
As part of your content marketing strategy, you should be posting content to various social networks multiple times per week. The bulk of that content will likely be produced in-house. But if your social media content calendar has some gaps, curated content is an easy fix. Sharing valuable content from others is a low-budget way to maintain a regular posting schedule.
Ever thought you could take a bunch of links together, throw them, and create a curated page in seconds? Curating Content isn’t an easy task but when you have a powerful tool available right next to you, curating and creating your very own Smartlist is possible with just a click of a button. Well, that’s actually what FYI, let’s you do. Drop links with the content you want and create smart lists, Google-friendly landing pages that you can create within minutes.
FYI – a Powerful Content Curation Platform that lets you create Google-friendly landing pages in minutes. Create a personal website, promote your business and do much more!
FYI is the tool to bring back simplicity, empowering any internet user to organize and publish content online: online content elegantly organized under branded web pages: call them Smartlists