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Even before the advent of the internet, companies/brands surveyed their customers from time-to-time. They used paper, mail, in-person interview, and telephones as a survey medium. Most companies have migrated to Online Surveys- thanks to all the advantages it offers!
Online surveys or web surveys are popular data collection tools that help organizations collect inputs from their customers and employees. The data so collected is then studied by experts to gather crucial insights and get a comprehensive idea. The insights can be as simple as a tiny feature enhancement in an existing product, gauging the viability of an upcoming product or service, or significant as arriving at important business decisions like the improvements companies should make to reduce their employee attrition numbers. So what makes Online Surveys so popular? Attribute it to the convenience and low cost involved in creating, distributing, and collecting data using online surveys.
What are online surveys? Online Surveys are structured questionnaires used to collect data from a target audience for a specific purpose. Online Surveys can either be embedded on a company’s website as a web form or sent as a web link in an email. The data gathered from the respondents is stored in a database and can be retrieved anytime as reports for further analysis. Since the creation, distribution, and data collection happens on the internet, online surveys are both cost-effective and highly flexible survey options.
Creating online surveys is quite simple. You don’t need a Harry Potter wand to pull it off, nice and fine. There are innumerable tools available in the market that’ll help you create great online surveys from scratch. And the steps involved to create these online surveys remains the same, irrespective of the tool you decide to employ.
Introducing Doopoll
Make simple surveys. With real time results. Create beautiful surveys that get 3x more responses. Track responses in real-time. Get fast insights with autogenerated charts.
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