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Online privacy, also known as internet privacy or digital privacy, refers to how much of your personal, financial and browsing information remains private when you’re online. This has become a growing worry, with browsing history and personal data all potentially at risk when online. Many people underestimate the importance of online privacy, but they should be aware of how much information they’re sharing – not just on social networks, but just by browsing itself.
You should value data privacy online in the same way as the real world. So you have a confidential conversation behind closed doors or only share your financial details with a bank.
It’s important to remember that nothing is free: whether it be downloading apps, using a company’s “free” email service (such as Gmail) or social networks like Facebook. Even visiting a website means you’re sharing data about yourself. And, as some people in your life know you better than others, online privacy exists on a spectrum: some online entities gather and store more information about you than other platforms.
Online privacy is important for numerous reasons. You don’t want to share details of your personal life with strangers and it’s hard to be sure what personal information is gathered and by whom: information collected by one company might be shared with another. You might be uncomfortable with bespoke, targeted ads that remember your internet search history. Even more problematic is information sold from one company to another, or data gathered and shared without your consent. Ultimately, this is identity theft.
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